You can call me Nasko.

Human name
Time on earth
Roots
Whereabouts
Lips skills
Livelihood
Atanas Terziev
33 years
Bulgarian
Europe
Bulgarian, English, y poco Espanol
Digital Product Design & Management
At Calliper Nasko made a great positive impact in a short time: from organising a design system to designing several core product features. He has a good eye for detail and his designs are always very thorough. All the product discussions with Nasko are a delight - he's always very positive and motivated, bringing lots of good vibes to the team. I can recommend him to a company looking for a great designer and team player.
Tony Popov
Founding Engineer @ Calliper

My design  journey

The story starts back in my childhood... Strap on.
2000
In my early teens I was a graffiti artist. A friend of mine and I were sneaking out of bed in the middle of the night to roam the streets and do our art. There was one time I almost got caught! 🤭
2010
Started a degree in economics as I promised my mom, but found myself most interested in psychology and marketing. Statistics and maths were quite easy. Now that I look back, that's why I love quantitative research. (love you mum).
2013
Pitched a mobile app concept (pocket tour guide) to the local government and they funded the development of a beta. In the next few years co-founded another 2 companies and sold one.
2017
Had the chance to do customer development internationally and manage performance marketing budgets. Revamped the checkout of an eCommerce store and Increased revenue with 30% YoY. I got hooked to data-driven design.
2020
At this point I've lived in 8 countries across Asia and Europe. I've made first steps in creative coding and went through Reforge's Engagement & Retention program, whilst designing an onboarding experience for a fintech from San Francisco.
2023
Designed for a Sequoia funded startup, built onboarding experience for a SaaS business with millions of customers and added millions of monthly revenue revenue for an insure tech company.

Outside work I spend most of my time outdoors.

Nasko brings a lot to the table from a design, user experience, and product perspective. No project was too big or too small for Nasko. He does not hesitate to start making an impact and always dives right in to lend a hand. I consistently would ask for his expertise on projects and he always had a positive and helpful take that would bring the project to the next level.
Kellen Urbon
Product @ Insurify

My process.

I rely on the Growth design process. It lives at the intersection of Growth (a scientific method to improve business metrics) and design (a human-centered approach used to solve problems). It involves crafting meaningful experiences at scale to exceed business goals while delighting customers. Interested to know more? Here's detailed walkthrough of my approach to design.

Let's work together!

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